toqi

Tag: Intent based Perosnalization

  • Introducing Toqi: Agentic AI shopping assistant for your eCommerce

    Introducing Toqi: Agentic AI shopping assistant for your eCommerce

    In the current eCommerce landscape, shoppers have endless choices at their fingertips. But too many choices can often leave them overwhelmed, hesitant or worse — bouncing off your site without making a purchase.

    This is where Toqi steps in.

    The Problem with Online Shopping Today

    Online shoppers are overwhelmed with hundreds of products, filters and jargon to navigate. It is not a surprise that conversion rates are low and cart abandonment rates are high. Traditional search is keyword-based and static. Chatbots? Often too basic, breaking down with slightly complex queries.

    Shoppers don’t need a chatbot.
    They want a real sales assistant who understands them, asks the right questions, and guides them—just like an expert in a retail store would.

    Meet Toqi: Your AI Sales Assistant

    Toqi is an agentic sales assistant that lives inside your ecommerce platform. Unlike basic search tools or FAQ bots, Toqi actively understands the shopper’s needs, asks clarifying questions, and recommends products with true intent-awareness.

    It doesn’t just respond.
    It assists.

    Whether your customers are browsing furniture, fashion, electronics, or B2B supplies, Toqi can guide them from “I’m just browsing” to “Add to Cart” with ease.

    What Makes Toqi Different?

    • Conversational & Contextual – Understands natural language and shopping context
    • Intent Detection – Picks up cues like urgency, price sensitivity, product preferences
    • Multi-Turn Dialogue – Handles long, real shopping conversations with memory
    • Product Advisor Mode – Can compare, nudge, upsell, and explain trade-offs
    • Easy Integration – Embeds seamlessly into Shopify, Woo, Magento or custom stacks
    • Insights Engine – Tracks shopper questions, objections, and drop-off points

    This isn’t a chatbot skin over search. Toqi is a reasoning agent trained to assist.

    Who Is Toqi For?

    Toqi is designed for D2C brands, multi-category marketplaces, and digital-first commerce teams who want:

    • Higher conversion rates
    • Shorter purchase cycles
    • Richer customer intent data
    • Smarter cross-sell and upsell moments

    If your customers are browsing, comparing, or stuck in decision loops – Toqi is your on site closer.

    Some initial success stories

    • Home Decor Store – 18% increase in product discovery sessions via Toqi
    • Electronics Brand – 25% faster checkout when guided by Toqi
    • Fashion D2C – Toqi helped match customers to sizing + style preferences with 92% satisfaction

    Getting Started is Simple

    Toqi works out-of-the-box with popular ecommerce platforms. You can:

    • Embed it as a widget on product/category pages
    • Power it as a full shopping assistant on your home/search page
    • Access analytics dashboards to learn from customer conversations

    We offer tailored onboarding, prebuilt integrations, and custom intent modeling for your brand.

    What next for Toqi

    We’re building even more:

    • Voice-enabled shopping for mobile
    • Agentic A/B testing for conversation flows
    • Cross-device memory and personalization

    Toqi isn’t just a sales assistant. It’s your new revenue channel.

    Ready to see Toqi in action?

    Book a demo with our team.

  • What Amazon’s Rufus means for your D2C store?

    What Amazon’s Rufus means for your D2C store?

    And why your product pages need to start talking.

    In early 2024, Amazon launched something that didn’t just catch attention — it quietly changed the rules of eCommerce: Rufus, their AI-powered shopping assistant. At first glance, it seemed like just another chatbot. But spend five minutes with it and you’ll realize—it is not answering questions, it is having a conversation. A smart one. One that sells.

    If you are a D2C founder, growth marketer, or eCommerce lead, here’s the key insight: Rufus is not a gimmick. It is Amazon’s blueprint for the future of shopping.

    And unless you are building for that future, you are slowly becoming part of the past.

    So, what is Rufus?

    Rufus sits inside Amazon’s app, ready to chat the moment you think of buying something—be it a yoga mat, a washing machine or a gift for your dad. You can ask it things like:

    • “What’s a good laptop for college students?”
    • “Compare Dyson and Shark vacuum cleaners.”
    • “Which protein powders are good for weight loss?”

    Rufus responds with context-aware, buyer-friendly insights: comparisons, suggestions, even reviews and key highlights. It doesn’t expect you to know the exact product name or filter by 20 attributes. It figures out what you mean, not just what you type.

    Think of it as your personal shopping expert, available 24/7, trained on Amazon’s massive catalogue, customer reviews and behavioural patterns.

    What makes Rufus brilliant?

    Here’s what Rufus does better than most eCommerce sites:

    • Understands shopper intent

    It knows when you are exploring vs. comparing vs. ready to buy—and adapts the conversation accordingly.

    • Answers in plain English

    No specs, no jargon. Just “this one lasts longer, but that one’s cheaper and faster to charge.”

    • Handles objections in real-time

    Confused about warranty? Sizing? Delivery timelines? Rufus fills in the blanks instantly—before doubt becomes drop-off.

    • Reduces choice overload

    Rufus doesn’t dump 2,000 listings on you. It filters and recommends based on actual preferences and context.

    The bigger picture: Amazon is changing the funnel

    Rufus isn’t just about making search better. It is Amazon reimagining the entire shopping funnel.

    Traditionally, eCommerce funnels are:

    1. Top of funnel → Discovery via ads, search, influencers
    2. Middle → Comparison, education, trust-building
    3. Bottom → Add to cart, payment, checkout

    Rufus compresses all three stages into one smart, conversational flow. That’s a massive advantage. Amazon isn’t just helping you find a product—it is helping you choose and buy it, faster than ever.

    What this means for your D2C brand?

    Here’s the tough truth:
    Your customer expectations are being reshaped by Amazon.

    They’re starting to expect every product page to behave like Rufus:

    • Helpful
    • Interactive
    • Context-aware
    • Personalized

    If your store is still offering filters, specs and a chatbot that asks, “How may I help you?”, you are not just behind—you are invisible.

    Toqi: Bring Rufus-level intelligence to your store

    We saw this transformation coming. That’s why we built Toqi—an agentic AI sales assistant designed for D2C and digital commerce businesses.

    Toqi isn’t a chatbot. It is your top-performing sales rep—available 24/7, trained on your catalogue, policies, promotions and customer concerns.

    Here’s what Toqi does:

    • Understands shopper needs through smart, guided questions
    • Recommends and compares products based on context
    • Answers delivery, warranty and product-specific queries instantly
    • Handles upsell, cross sell, nudges and hesitations without sounding pushy
    • Learns from interactions to become better over time

    It turns your product page into a living, breathing sales experience—just like Rufus does for Amazon.

    A Simple rule: If shoppers can talk to Amazon, they will expect to talk to You

    This isn’t about mimicking Amazon. It is about keeping up with your customers.
    If they’ve chatted with Rufus while buying something on Amazon, they’ll expect your site to offer the same kind of clarity and speed.

    They’ll expect:

    • Answers without waiting for human support
    • Smart comparisons without reading 10 tabs
    • A buying journey that feels natural and conversational

    With Toqi, you don’t need to build an AI team or train a model from scratch. You can plug in an agentic assistant that feels like it was built just for your brand—and your shoppers.

    You do not need Amazon’s scale. Just their smartness

    Rufus is Amazon flexing its AI muscle. But you don’t need billions of dollars to compete. You just need the right AI assistant—one that understands your shoppers, speaks their language and helps them buy confidently.

    That’s what Toqi delivers.

    Curious to see Toqi in action?
    Let’s talk. Your products deserve a pitch that’s personal, smart and persuasive.

  • How to turn purchase intent into sales

    How to turn purchase intent into sales

    Every day, visitors land on your ecommerce site. Most of them are just browsing. But a few? They are ready to buy. They are comparing. They are hesitating. They are waiting for a reason to hit “Add to Cart.”

    Now ask yourself:

    Who is selling to them?

    If your answer is a product page, a popup that offers discounts on signups and a chatbot that says, “Hi there, how can I help?”, you are leaving serious money on the table.

    To throw in some numbers, if you have 10,000 visitors a month with average order value of 100$, the monthly incremental at 1% higher conversions is: 100 additional sales*100 USD per order = 10,000 USD.

    If you were to project these numbers for your eCommerce store, the impact could be potentially way higher.

    Let us be blunt: product pages are not salespeople. They do not adapt. They do not nudge. They do not close.

    But Toqi can – an AI sales assistant is changing the eCommerce conversion game.

    Toqi is your new revenue engine

    Forget boring bots and lifeless live chats. Toqi acts like your best-trained in-store rep — but faster, smarter and available 24/7 on all your product pages.

    Here is what Toqi does that your current setup doesn’t:

    1. Anticipate shopper questions based on past interactions
    2. Detects barriers to purchase
    3. Toqi observes, assesses, reasons, decides based on shoppers’ questions
    4. Acts – guides shoppers towards the best choice

    This isn’t about support. It is about sales — and it is where AI wins.

    Toqi is built for conversion, not just conversation

    If you are going to let AI talk to your customers, it better know how to sell. That is where Toqi comes in. It is not just another chat plugin. It is your best-performing sales assistant, trained on your catalogue and proprietary documents, obsessed with conversion.

    What makes Toqi different?

    • Intent-first design
      Toqi doesn’t wait for shoppers to ask questions. It processes shopper questions and identifies the buying signals.
    • Knows your products cold
      It is trained on your product catalogue, past FAQs, and purchase behaviour. It can recommend the right variant, upsell bundles or explain value — on the fly.
    • Frictionless setup
      Install, train Toqi on your product data and go live in 15 days. No complex onboarding. No manual training loops
    • Real results
      Toqi users see up to 25% lift in conversion on sessions it assists. That’s not fluff — it is revenue you are missing today.

    Integrate Toqi to detect purchase signals and sell

    You have already got the traffic. You have already got the product. Let Toqi close the gap between “just looking” and “bought it.”

    Want to see how Toqi can increase your store’s conversion rate? Book a demo or talk to our team.

  • AI Chatbots are missing the Moments

    AI Chatbots are missing the Moments

    The silent crisis unfolding on your eCommerce site.

    There is a moment. A flicker of hesitation. A pause that lasts just a second too long.

    It happens somewhere between a shopper’s final scroll and their cursor hovering over “Add to Cart.” It is delicate. Fleeting. But in that instant, everything hangs in the balance—interest, intent and purchase.

    That is the moment to act. And most AI chatbots?

    They miss it.

    The illusion of help

    Ecommerce owners were promised something magical.

    “Put an AI chatbot on your site,” they said. “It will engage your visitors. Answer questions. Close more sales.”

    And on the surface, it all looked good.

    Click-through rates? High.
    Conversations? Plenty.
    Customer satisfaction scores? Decent.

    But revenue? Flat.
    Or worse – dropping!

    So, what is going on?

    The missed opportunity

    Let us go back to the moment. That tiny window when a shopper is open to buying—but still undecided. They are asking silent questions:

    • Is this the right product for me?
    • What if it doesn’t fit?
    • Is there a better deal somewhere else?
    • Can I trust this brand?

    This is when a great salesperson would swoop in—not to pressure, but to reassure. To read the cues. To nudge, guide, close.

    But your AI chatbot? It is probably offering a generic greetings. Or worse – asking, “Need help with anything?” 5 minutes too late.

    It is not reading signals. It is not timing the interaction. It is not selling.

    Built to answer, not to guide

    Here is the truth most eCommerce owners do not realize until it is too late:
    AI chatbots were not built to convert. They were built to support.

    They are great at tracking orders, locating return policies, or answering FAQs. They know how to talk.

    But they don’t know how to read signals. Or purchase barriers. Or how to tip the scale in your favour.

    That takes something else entirely.

    Enter: Toqi – the AI sales assistant

    Imagine a different kind of intelligence. One that does not just react—but senses.

    Toqi is a digital sales assistant that watches every click, scroll, and pause like a hawk. It knows when a shopper is deep in comparison mode. It sees when someone lingers too long on a spec sheet.
    It catches the signals of doubt and focuses on conversion – not with a robotic script, but with real persuasion.

    • “If you are comparing options, there is one that offers great value for less – interested?”
    • “The discount on this item last for the next 4 hours – just so you know.”
    • “Customers like you loved this one because it is lightweight and durable.”

    That is not chatbot chatter. That is conversion intelligence.

    And it is a different game entirely.

    The Future is in the Moment

    Because here is the twist:
    Most shoppers want help. They are just not getting it in the moment that matters.

    They are slipping through the cracks—right in front of your chatbot’s eyes.

    What you need isn’t another bot. You need a closer. You need something that knows what to say, when to say it and why it matters.

    That is the future. Not AI that waits. But AI that acts.

    Not just conversations. conversions.

    Final thought

    While chatbots keep talking, shoppers keep walking. The moment comes – and goes. Silently. Repeatedly.

    But the brands that win? They won’t miss it.
    They will meet the moment. Every time.

    Want to see how Toqi can increase your store’s conversion rate? Book a demo or talk to our team.

  • The future of online shopping is Conversational — Is your digital store ready?

    The future of online shopping is Conversational — Is your digital store ready?

    LLMs are so 2024. This year has undeniably been the year of Agentic AI, and their impact is most evident in eCommerce. Leading AI platforms – OpenAI, Perplexity, Gemini and others – are rapidly transforming the top of the funnel, embedding search and discovery directly into their conversational interfaces. Shoppers are no longer burdened with endless clicks, technical specs or fragmented reviews. They expect instant, personalized guidance – and they’re getting it.

    But what happens beyond discovery? The middle of the funnel—where hesitation lives and decisions are made? This is where Toqi, our agentic AI sales assistant truly shines. These intelligent systems engage, clarify, compare and persuade – doing the heavy lifting that turns browsers into buyers.

    Just like a helpful salesperson in a physical store, Toqi can guide shoppers, answer their questions, compare products, understand their intent and – most importantly – nudge them toward a confident purchase.

    Let’s dive into what makes this shift so transformational and how your eCommerce store can ride the wave rather than get left behind.

    Online shopping has changed. Permanently!

    Customers today are used to instant gratification. Whether it is chatting with a bot, using voice search or asking ChatGPT for advice – conversational AI is shaping expectations. In eCommerce, this means:

    • Shoppers expect real-time answers
    • They want tailored recommendations
    • They dislike overwhelming choices and impersonal pages
    • They want assurance before purchasing

    The modern customer isn’t just browsing—they’re having a conversation with technology.

    Meet Toqi – the Agentic Sales Assistant

    Unlike a traditional chatbot that’s reactive and rule-based, Toqi is proactive.

    It doesn’t just wait for queries. It leads, nudges and drives decisions. Here’s how:

    1. Product discovery made delightful

    Toqi can engage shoppers by asking what they’re looking for, helping them filter based on purpose, budget, style, or performance. Whether it is  a sofa for a studio apartment or a phone for mobile gaming – discovery becomes natural.

    2. Effortless comparisons

    Toqi can lay out the pros and cons of similar products in simple terms, tailored to the shopper’s priorities. No more toggling between tabs or reading tech specs.

    3. Instant, Human-Like answers

    From “Is this suitable for my 3-year-old?” to “When will it arrive?” – customers get quick, context-aware answers that reduce friction and build confidence.

    4. Guided nudges towards purchase

    Toqi observes hesitation signals, like repeatedly comparing the same two products or asking about returns. It responds proactively – summarizing reviews, highlighting a deal or reminding about fast shipping.

    5. Always on and infinitely scalable

    Unlike human agents, Toqi never sleeps, never gets overwhelmed and gets smarter with every interaction. And it is ready to assist every shopper who has landed on your product page.

    Why your store needs Toqi – Now?

    Shoppers don’t abandon carts because your product isn’t great. They abandon because they are:

    • Confused
    • Unsure if it is the right fit
    • Overwhelmed by options
    • In need of reassurance but get none

    Toqi closes this gap—transforming your product page into a dynamic sales conversation that builds trust and reduces decision fatigue.

    Retailers adopting this technology are already seeing:

    • Higher conversion rates
    • Longer time spent per session
    • Reduced bounce rates
    • Improved customer satisfaction

    Toqi isn’t just a Chatbot

    Toqi isn’t built with scripts – it is built with intelligence. It learns from your product catalogue, customer behaviour, FAQs, past conversations, inventory and promotions.

    It is not “If customer says X, reply Y.”

    It is “The customer seems undecided between Product A and B, let me summarize the key differences, highlight a limited-time offer and answer their delivery question—all in one go.”

    Ready for the future?

    The conversational future of eCommerce is no longer a trend—it is an expectation. If your store still relies solely on menus, filters, chatbots and generic CTAs, you have falling behind.

    But with Toqi, you are not just upgrading your store – you are giving each shopper a personalized, real-time and intelligent sales experience.

    The question: Is your digital store ready to have that conversation?

    Interested in bringing this future to your store? Explore how Toqi—our intelligent, agentic AI sales assistant—can transform your eCommerce experience. Book a demo or Talk to our team.